From the Los Angeles Times
Bettie Page dies at 85; pinup queen played a key role in the sexual
revolution of the 1960s and later became a cult figure
By Louis Sahagun
9:17 PM PST, December 11, 2008
Bettie Page, the brunet pinup queen with a shoulder-length pageboy
hairdo and kitschy bangs whose saucy photos helped usher in the sexual
revolution of the 1960s, has died. She was 85.
Page, whose later life was marked by depression, violent mood swings and
several years in a state mental institution, died Thursday night at
Kindred Hospital in Los Angeles, where she had been on life support
since suffering a heart attack Dec. 2, according to her agent, Mark Roesler.
A cult figure, Page was most famous for the estimated 20,000 4-by-5-inch
black-and-white glossy photographs taken by amateur shutterbugs from
1949 to 1957. The photos showed her in high heels and bikinis or
negligees, bondage apparel -- or nothing at all.
Decades later, those images inspired biographies, comic books, fan
clubs, websites, commercial products -- Bettie Page playing cards,
dress-up magnet sets, action figures, Zippo lighters, shot glasses --
and, in 2005, a film about her life and times, "The Notorious Bettie Page."
Then there are the idealized portraits of her naughty personas -- Nurse
Bettie, Jungle Bettie, Voodoo Bettie, Banned in Boston Bettie, Maid
Bettie, Crackers in Bed Bettie -- memorialized by such artists as Olivia
"I'll always paint Bettie Page," De Berardinis said Thursday night .
"But truth be told, it took me years to understand what I was looking at in the old photographs of her. Now I get it. There was a passion play unfolding in her mind. What some see as a bad girl image was in fact a certain sensual freedom and play-acting - it was part of the fun of being a woman."
"The origins of what captures the imagination and creates a particular
celebrity are sometimes difficult to define," Playboy magazine founder
Hugh Hefner said Thursday night. "Bettie Page was one of Playboy
magazine's early playmates, and she became an iconic figure, influencing
notions of beauty and fashion. Then she disappeared. . . . Many years
later, Bettie resurfaced and we became friends. Her passing is very sad."
In an interview 2 1/2 years ago, Hefner described Page's appeal as "a
combination of wholesome innocence and fetish-oriented poses that is at
once retro and very modern."
According to her agents at CMG Worldwide, Page's official website,
www.BettiePage.com, has received about 600 million hits over the last
"Bettie Page captured the imagination of a generation of men and women
with her free spirit and unabashed sensuality," said Roesler, chairman
of the Indianapolis-based CMG Worldwide, who was at Page's side when she
died. "She was a dear friend and a special client and one of the most
beautiful and influential women of the 20th century."
A religious woman in her later life, Page was mystified by her influence
on modern popular culture. "I have no idea why I'm the only model who
has had so much fame so long after quitting work," she said in an
interview with The Times in 2006.
She had one request for that interview: that her face not be photographed.
"I want to be remembered," she said, "as I was when I was young and in
my golden times. . . . I want to be remembered as the woman who changed
people's perspectives concerning nudity in its natural form."
Bettie Mae Page was born April 22, 1923, in Nashville. She was the
oldest girl among Roy and Edna Page's six children. Her father, an auto
mechanic, "molested all three of his daughters," Page said in the interview.
Her parents divorced in 1933, but life didn't get any easier for Bettie.
"All I ever wanted was a mother who paid attention to me," Page
recalled. "She didn't want girls. She thought we were troubleWhen I
started menstruating at 13, I thought I was dying because she never
taught me anything about that."
After high school, Page earned a teaching credential. But her career in
the classroom was short-lived. "I couldn't control my students,
especially the boys," she said.
She tried secretarial work and marriage. But by 1948 she had divorced a
violent husband and fled to New York City, where she enrolled in acting
She was noticed on the beach at Coney Island by New York police officer
and amateur photographer Jerry Tibbs, who introduced her to camera clubs.
Page quickly became a sought-after model, attracting the attention of
Irving Klaw and his sister, Paula, who operated a mail-order business
specializing in cheesecake and bondage poses.
Under contract with the Klaws, Page was photographed prancing around
with a whip, spanking other women, even being hog-tied. She also
appeared in 8-millimeter "loops" and feature-length peekaboo films with
titles including "Betty Page in High Heels."
"I had lost my ambition and desire to succeed and better myself; I was
adrift," Page recalled. "But I could make more money in a few hours
modeling than I could earn in a week as a secretary."
Her most professional photographs were taken in 1955 by fashion
photographer Bunny Yeager. They included shots of Page lounging with
leopards, frolicking in the waves and deep-sea fishing, and a January
1955 Playboy centerfold of her winking under a Santa Claus cap while
placing a bulb on a Christmas tree.
At 35, Page walked away from it all. She quit modeling and moved to
Florida, where she married a much younger man whose passions, she later
learned, were watching television and eating hamburgers.
Page fled from her home in tears after a dispute on New Year's Eve 1959.
Down the street, she noticed a white neon sign over a little white
church with its door open.
After quietly taking a seat in the back, she had a born-again
experience. Page immersed herself in Bible studies and served as a
counselor for the Billy Graham Crusade.
In 1967, she married for a third time. After that marriage ended in
divorce 11 years later, Page plunged into a depression marked by violent
mood swings. She got into an argument with her landlady and attacked her
with a knife. A judge found her innocent by reason of insanity but
sentenced her to 10 years in a California mental institution.
She was released in 1992 from Patton State Hospital in San Bernardino
County to find that she had unwittingly become a pop-culture icon. A
movie titled "The Rocketeer" and the comic book that inspired it
contained a Bettie-esque character, triggering a revival, among women as
well as men, that continues unabated.
With the help of admirers including Hefner, Page finally began receiving
a respectable income for her work.
In an interview published in Playboy magazine in 2007, Page expressed
mixed feelings about her achievements.
"When I turned my life over to the lord Jesus I was ashamed of having
posed in the nude," she said. "But now, most of the money I've got is
because I posed in the nude. So I'm not ashamed of it now. But I still
don't understand it."
She spent most of her final years in a one-bedroom apartment, reading
the Bible, listening to Christian and country tunes, watching westerns
on television, catching up on the latest diet and exercise regimens or
sometimes perusing secondhand clothing stores.
Occasionally, however, Page was persuaded to visit the Sunset Boulevard
penthouse offices of her agents at CMG Worldwide to autograph pinups of
herself in the post-World War II years of her prime. The agency controls
her image and those of Marilyn and Princess Diana among others.
During one such event in early 2006, Page needed about 10 minutes to get
through the 10 letters of her name. As she pushed her pen over a
portrait of her in a negligee with an ecstatic smile, she laughed and
said, "My land! Is that supposed to be me? I was never that pretty."
She is survived by her brother Jack Page of Nashville, Tenn., and sister
Joyce Wallace of Blairsville, Ga.
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