Al and Dave,
Here is where I think things like podcasting and giving away materials help with promotion. You build that audience to several thousand readers/listeners and when you have a product (book) available, most of those subscribers will purchase your book. Simple...... not really. I takes time to do this but it may be more than your publisher is going to or willing to do for first time authors.
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From: davezeltserman <Dave.Zeltserman@gmail.com>
Sent: Sat, November 14, 2009 2:42:25 PM
Subject: RARA-AVIS: Re: state of NY publishing
It wouldn't surprise me, Al. I've heard stories from authors I know. I guess it all comes down to the investment a publisher is willing to make on promotion and marketing, and while most underfunded POD publishers usually drop their books onto the online stores with little or no investment, traditional houses can be just as guilty at that. POD just allows them to do it with little upfront cost in printing/manufactur ing/distributing the books.
--- In rara-avis-l@ yahoogroups. com, "Allan Guthrie" <allan@...> wrote:
> That's true, but it also applies to traditional publishing. You might be
> surprised how many titles from big NY publishers sell in the low hundreds.
> ----- Original Message -----
> From: "davezeltserman" <Dave.Zeltserman@ ...>
> To: <rara-avis-l@ yahoogroups. com>
> Sent: Saturday, November 14, 2009 10:24 PM
> Subject: RARA-AVIS: Re: state of NY publishing
> > I should add that my comments about POD books apply only to those books
> > and publishers that little invest little to no money in distribution and
> > promotion. While this seems to be general case--at least from what I've
> > observed, there are exceptions, and in some of these where a sizable
> > investment was made the author has been hugely successful.
> > --Dave
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