RARA-AVIS: Product Placement

Bill Crider (abc@wt.net)
Fri, 8 Jan 1999 16:22:00 -0600 (CST) I use product names in my books, and I use the names of real places and
celebrities. I don't have anything against having my books being tied to a
specific time and place. In fact, that's what I prefer. I don't think I'd
ever do what John D. MacDonald did in THE GOOD OLD STUFF and update the
stories by changing product names and so on. I think it was a mistake for
him to do it, but then he was JDM and I'm just me.

Bill Crider

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