They changed Archer's name to Harper at Newman's request, who felt H titles were lucky after his success in Hud and Hustler (and later Hombre).
Mark
> To: rara-avis-l@yahoogroups.com
> From: pbjk2004@yahoo.co.uk
> Date: Sat, 21 Aug 2010 22:28:07 +0000
> Subject: Re: RARA-AVIS: Harper about to come on - TCM
>
> They're showing 'The Drowning Pool' on a UK television station next week. I saw
> it on its first release but can't recall much about it now -- not a good sign,
> usually.
> 'Harper' was released here as 'The Moving Target' which I believe was the title
> of the Ross MacDonald Lew Archer novel upon which it was based. I never could
> understand the reasoning behind the name change for movie purposes, but no doubt
> those clever all-knowing marketing guys had their reasons.
> I think originally the makers had intended adapting Chandler's 'The Long
> Goodbye' with Robert Mitchum as Marlowe but failed to get the green light on the
> project, so they made 'The Moving Target' instead with Paul Newman not
> resembling Lew Archer any more than Elliott Gould did Marlowe in Robert Altman's
> art movie subversion of Chandler's themes.
>
> Patrick
>
>
>
> ________________________________
> From: "funkmasterj@runbox.com" <funkmasterj@runbox.com>
> To: rara-avis-l@yahoogroups.com
> Sent: Sat, 21 August, 2010 22:25:14
> Subject: RARA-AVIS: Harper about to come on - TCM
>
> It will be my first time seeing it. I did enjoy Twilight.
>
>
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